Bob Proctor


Bob Proctor is probably one of the most respected speakers on the topic of prosperity in the world. He is an author, lecturer, counselor, business consultant, entrepreneur, and teacher, who follows in the footsteps of Napoleon Hill, Earl Nightingale and Wallace D. Wattles.


Bob Proctor was born in 1935 in Ontario, Canada, as the middle child in a family of humble folks. Due to the wide-reaching depression around him during his childhood, he wasn’t all that fascinated by school and studies, and he left high school after only a few months.

He then entered the Canadian Navy, where he served for four years. Then he went to Toronto and found employment with the fire department. He was pretty much broke during this period, but then he got a copy of Napoleon Hill’s “Think and Grow Rich”, and this is what caused the revolution in his life.

The book inspired him to put up an office cleaning business, which earned him his first success: the business grew into a nationwide chain in just one year. Proctor himself claims that within a year of reading Hill’s book, he was earning over $100,000 per year, which was unimaginable for the 26-year old man he was before that, drifting from one dead-end job to another with a future clouded in debt.

After he saw what he had been able to accomplish with just a basic knowledge of personal motivation and goal-setting, he wanted more information. So he moved to Chicago to work under his mentor Earl Nightingale, who guided him into deeper understanding of the law of attraction. After being promoted to the position of vice president of sales of the Nightingale-Conant organization, he felt the need to take the ideas and methods he had learnt directly to the individual, to the one-on-one level.

In the mid 1970’s, Proctor established his own seminar company. This anecdote marks the beginning of his successful career as a business coach:

During his first seminar Bob made the suggestion that any agent present could write $5 million in business that year if the agent made a decision to do so.

The fact that the seminar took place in July with the year half over and that no agent in that region had ever written so much business in the 100-year history of the company made Bob’s suggestion appear to be outrageous. However, when the performance level of the entire division increased substantially with more than one agent actually accomplishing the deed, Bob’s reputation as a motivator was established. (source)

Bob Proctor has since been traveling locally and abroad to share his learning about human potentials, written and co-authored several self-improvement books, including his biggest success, You Were Born Rich (1997), held numerous live seminars, with thousands of people who today claim that he has changed their lives.

Teachings and Philosophy

Proctor’s teachings stretch back to the great financier and philanthropist Andrew Carnegie; Carnegie inspired and enthused Napoleon Hill, whose most famous work, Think and Grow Rich!, in turn inspired many other self-help authors and philosophers, including Earl Nightingale, who was Proctor’s mentor.

As the title of his first book suggests, Bob Proctor believes that every man was born rich, even though some may temporarily be a little short of money. He applies the principles of the law of attraction to gaining wealth: we can build a picture of prosperity in our mind, and then during our life, go on to create prosperity. We can have anything we want, but we must understand and apply the principles of creating wealth.

It’s important to develop a prosperity consciousness, which is done by already envisaging ourselves possessing the amount of money for which we wish. Wealthy people are wealthy because they feel comfortable that way; so, as we all constantly talk to ourselves, we might as well make it a good talk, about how it feels to be wealthy.

Proctor teaches that visualizing your goal is the best tool for achieving it: build the image of your wealth and success in your mind, and hold on to those pictures, no matter how hard things may become at times.

Bob Proctor has, together with Mary Morrissey, expanded the concept of manifesting to include the “11 forgotten laws” that fill-in the missing components of the conventional understanding of the law of attraction. These are all universal laws, and the law of attraction is only one of them. The rest of the laws are:

  • The law of thinking
  • The law of supply
  • The law of receiving
  • The law of increase
  • The law of compensation
  • The law of non resistance
  • The law of forgiveness
  • The law of sacrifice
  • The law of obedience
  • The law of success


Bob Proctor has co-authored many books, with many different authors, including Linda McLean, Michelle Blood, Jack Canfield and others, and published numerous audio CDs and video training courses. His most famous books are:


Thoughts become things. If you see it in your mind, you will hold it in your hand.

Set a goal to achieve something that is so big, so exhilarating that it excites you and scares you at the same time.

You are the only problem you will ever have and you are the only solution. Change is inevitable, personal growth is always a personal decision.

Let’s start with what we can be thankful for, and get our mind into that vibration, and then watch the good that starts to come, because one thought leads to another thought.

Most people are not going after what they want. Even some of the most serious goal seekers and goal setters, they’re going after what they think they can get.

And here’s Bob Proctor talking about our belief system:

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